Product design and development

Morelli helps you develop a unique product, made in response to the identified needs of your market. Our design team, with pencil strokes inspired by knowledgeable creativity, delivers a highly distinctive product bursting with competitive advantages.

We consider your business objectives, brand image, aesthetic considerations, manufacturing processes, the user experience, and the expectations of your target market. Since 1981, Morelli has conferred an unmistakeable touch to products that lend them the power of appeal.

Product design that lives up to your expectations

The product development process must be part of a logical progression from user analysis to the manufacture of a small sample. Here is a list of the concrete steps to be taken in product design:

• User research
• Ideation and concept exploration
• Technical and commercial feasibility study
• Development
• Prototyping
• Testing/revision/improvement

There are several good reasons to ask us to design your product:

• Accelerate the development of your project
• Get an objective look at your opportunities and expand them
• Improve the aesthetic aspect of your product
• Change the public’s perception of your product